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Marketing Ideas

Articles and posts here on marketing ideas, creating a marketing plan, and a marketing calendar.

Cut Your Material Costs – Find Wholesale Craft Suppliers – Sell Excess Supplies

Buy craft supplies wholesale. What you don’t use for your items, sell online at a markup. Find wholesale suppliers in the crafts industry at these trade shows and websites: Trade Shows: NAMTA Creativation: http://www.creativationshow.org/ h&h americas: https://www.hh-americas.com/ Thomas Register: https://www.thomasnet.com/ Wholesale Central: https://www.wholesalecentral.com/Crafts-Supplies.html Don’t miss an episode. Get the entire “1-Minute Tune-Up” series for handmade

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Checklist for Starting a Business

Excited about starting your business? You may have “entrepreneurial fever” according to Michael Gerber. In his bestselling book, “The E-Myth” he likens the enthusiasm new business owners start out with to a fever that may keep one from seeing things clearly. In case that sounds like your current state, the following checklist for starting a

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Love These 11 Alternatives to Etsy

Etsy is among the most popular sites for buying and selling crafts. But as you grow your handmade products business, you may want alternatives to Etsy. You may have come across complaints from Etsy sellers moaning about the changes made over the past few years, including a hike in seller fees or changes in the

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Love these How-to Photo Editing Tips

Great photos convert online shoppers into buyers. The six types of product images that can help your sales: 1. Product-only images with white background for online store listings (required when selling on Amazon). Etsy images don’t have to have a white background, but studies show they improve online sales. 2. How-it’s-made images. Pictures of you

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Facebook Makes Major Move Into Ecommerce with Shops

Facebook’s Mark Zuckerberg announced a feature called Facebook Shops. In his words: “the basic idea is that any small business can easily start a shop to sell things directly across our apps. If you visit someone’s shop, you’ll be able to see that small business’s story, see their featured products, and buy them in our

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