What is selling online is one of those questions that if we knew the answer, we could really cash in, right? Yes, no, maybe. Fads come and go. What is selling online today may not be so hot in a few months. The real question to ask is how to make your items stand out in the crowded marketplace. The two videos at the end of this article will help put the issue in perspective. But for now, let’s look at how you can learn the top selling online products. According to the National Retail Federation, the following are the top selling categories of what is selling online:
- Books and Ebooks
- Computer Hardware
- Computer Software
- Apparel
- Toys and Video Games
- DVDs and Videos
- Health and Beauty
- Consumer Electronics
- Music
- Jewelry
- Office Supplies
- Linens and Home Decor
- Flowers
- Sporting Goods
- Footwear
- Small Appliances
- Tools and Garden
- Gifts
Knowing which categories are selling best gives you a start. But now let’s look at how you can find specific top sellers in each.
How to research what is selling online
Track what is selling online by drilling down to actual item sales:
1. Check out what is selling online at eBay and Amazon through terapeak.com. Terapeak tells you what the hottest sellers are per category, what’s the best day to list your item, how many competing sellers there are and lots more useful data. You can use this tool for learning what is selling online at both eBay and Amazon. Use the service free for an initial trial period, then keep it if you feel it’s worth paying for. I made much more money using this service than what it cost me.
2. If you don’t want to pay for Terapeak, you can do some free research at www.amazon.com bestsellers. The link you clicked here will open up on the bestsellers for toys and games, but you can choose any other category and the top selling items in that category will show up.
3. Visit www.qvc.com Search for the name of an item you are researching. The results will list their products for sale. QVC is a great source for learning what is selling online because they buy items in bulk and then resell them for a profit. QVC has been on TV for years before they went online and their buyers have made a science out of picking products that will sell.
From my own experience selling hundreds of types of products over the years, I’ve learned that success comes easier when I’m working with items I can feel something positive about, especially things I made myself, like my books, ebooks, and handwoven fiber art. When you are promoting products you are passionate about making, your energy level for doing all the marketing tasks is much higher and sustainable than when you are just buying and selling others’ products.
End article: What is selling online