Articles and posts about pricing strategy and how to price handmade items.
Excited about starting your business? You may have “entrepreneurial fever” according to Michael Gerber. In his bestselling book, “The E-Myth” he likens the enthusiasm new business owners start out with to a fever that may keep one from seeing things clearly. In case that sounds like your current state, the following checklist for starting a […]
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You can definitely scale a small business on Etsy. There are several moving parts to consider. To simplify it, the first step is gaining confidence about two things: Know your profit margins. Just guessing can kill your dream quickly. Figure out your costs—all of them! Materials, labor (what you pay yourself and what you pay
How Do You Scale Your Etsy Business? Read More »
Pricing strategies for fine crafts differs from low-end craft items. This report will show you how to use pricing in specific circumstances to increase your market share. The situations where prices can change include where you sell your work, the time of year, amount of competition, and the newness of your product. In many cases,
Strategies for Pricing Crafts Read More »
Let’s say you have found stuff you want to make to sell. To be profitable, you can save money by buying your materials in bulk. Here are some sources for locating wholesalers: http://fleamarketzone.com/top-product-sources/ http://www.toptenwholesale.com http://Liquidatorsmarketplace.com Cut out the middle man by going direct to the manufacturer. Makers of craft supplies (and practically anything else made
Where to Buy Supplies Cheap for Making Stuff to Sell Read More »
Perceived value is the worth a shopper places on an item when considering a purchase. Makers almost always start out under-pricing their craft products thinking they will attract more buyers. But in the handmade marketplace, lowering the price more often lowers the perceived value. The misconception is that price determines sales, which is mostly untrue
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Some crafters incorporate materials found freely in nature like interesting looking tree branches, sea shells, sand dollars, flowers, herbs, stones and crystals. These are often referred to as “found objects.” In my gallery, we got a lot of interest from shoppers browsing our recycled art or pieces made from “found objects.” The only cost to
Found Objects: Getting Free Supplies to Make Things to Sell Read More »
